Listening Intelligence Blog

Listen first. Sell me later!

Posted by Allison O'Brien on Aug 2, 2019 6:57:00 AM

I just had one of those nightmare sales situations. Maybe you can relate? Once the rep started talking, he didn’t stop. He gave me every detail about his product and service without stopping to take a breath, never mind to ask me questions about what was most important to me. Even worse, what he was explaining had no relevance to what I really needed.  I was being “pitched” and up sold, and I didn’t like it. He didn’t get the sale.

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Topics: Listening, Listening for Sales, Sales, B2B, Prospecting, Mailshake